BIG DATA VA STATISTIK TAHLIL ASOSIDA BIZNES QARORLARNI QABUL QILISH
DOI:
https://doi.org/10.5281/zenodo.18002702Keywords:
big data, biznes qarorlari, data-driven kompaniyalar, tahlil, riskni boshqarish, marketing samaradorligi.Abstract
Ushbu maqolada Big Data texnologiyalari va statistik tahlilning biznes qarorlar qabul qilish jarayonidagi o‘rni va ahamiyati tahlil qilinadi. Katta hajmdagi va turli manbalardan olinadigan ma’lumotlarni qayta ishlash orqali qarorlar qabul qilish imkoniyatlari yoritib beriladi. Shuningdek, Big Data va statistik tahlil yordamida risklarni aniqlash va kamaytirish, iste’molchilar xatti-harakatlarini tahlil qilish, marketing strategiyalarini samarali rejalashtirish hamda operatsion faoliyatni optimallashtirish yo‘nalishlari ko‘rib chiqiladi. Tadqiqot natijalari Big Data texnologiyalari va statistik tahlildan foydalanish biznes jarayonlarining samaradorligini oshirish va raqobatbardoshlikni ta’minlashda muhim omil ekanini ko‘rsatadi.
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